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Beauty PR

Patriot Strategies works with a wide range of beauty clients from small companies launching their first products to large corporations revamping a product or brand. Regardless of the size of the project we provide a dedicated team that produce results.

Apart from quality media placements in print, on-line and broadcast media our beauty clients often also participate in our celebrity outreach program. We work with production companies, make-up artists and stylists, personal assistants and shoppers to get our clients' products in the hands of celebrities. We also arrange for clients to be represented in gift bags and award suites at the Academy Awards, Grammy Awards, MTV Awards, Emmy Awards, the Sundance Film Festival, the Kentucky Derby and the Cannes Film Festival, to name just a few.

For beauty clients attending trade shows we offer public relations support before, during and after the event. We invite media to the booth and schedule appointments with editors, freelancers and TV crews to create a buzz around the client.

All our public relations programs are customized to integrate and align with our clients' other branding efforts and overall goals.

Our beauty expertise spans a very broad range. Categories of beauty brands we have represented include but are not limited to:

  • Anti-aging
  • Aromatherapy
  • Baby products
  • Bath products
  • Beauty injectables and fillers
  • Beauty nutritional supplements
  • Beauty tools, brushes and applicators
  • Body care
  • Cosmeceuticals
  • Cosmetics / make-up
  • Day spas and resort spas
  • Dermatologists
  • Foot care
  • Fragrances
  • Hair care
  • Holistic beauty products and treatments
  • Hydrotherapy
  • Laser therapies
  • Make-up artists
  • Medi-spas
  • Men's grooming products
  • Nail products and treatments
  • Oral care
  • Organic / all-natural products
  • Peels
  • Plastic surgeons
  • Pregnancy beauty products
  • Reconstructive treatments
  • Skincare
  • Spa treatments
  • Suncare
  • Tween and teen products
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